What is a Autoresponder and the Importance of it

What is a Autoresponder? An autoresponder in a nutshell is a way to collect a users information.  The information a autoresponder collects can range from a name, and email address all the way to a name and address or even custom information. The reason we want to collect a users information is very important.  The main reason we collect there information is because these people coming to your website are interested in what you have to offer, thus they are leads, they are targeted traffic coming in to your website and you do not want to lose that person.  Thus, [...]